How to use Google Keyword Tool (Blogging Tips)

Recently, I have discovered the magic of the Google Keyword Tool and would like to share! Check out my step by step tutorial below on how to use Google Keyword Tool to see what is being searched the most on Google:

Step 1: Google "Google Keyword tool" and click on that first link.
 Step 2: Either make a new Google Adword account or sign in if you already have one.
 Step 3: After you are all signed in, it should bring you to this page. In the navigation bar, click on "Tools" and then "Keyword Planner"
 Step 4: Under the list "What would you like to do" click "Search for new keyword and ad group ideas"
 Step 5: Enter in your prospective "keyword" or "key phrase". I chose "black girl" because that is who I write about.
 Step 6: Look at the average monthly searches in the graph. This is how many searches words related to your keyword/phrase receive each month. If you look below the graph, you will see different ad groups that are similar to your keyword, as well as the average monthly searches for that group of keywords and the competition level. If competition is high, it means that a lot of people and companies are trying to rank on Google for that phrase, so it may be hard if you want to also rank for that phrase. If competition is low, then you have a better chance at ranking on Google for that word.

The goal is to be ranked on the first page of Google, so you want to use keywords with high monthly searches and low competition
After you have evaluated that word or phrase, you can try out a few other phrases as well just by typing it in and clicking "Get Ideas" by the search bar above.

Have you ever used the Google Keyword Tool?

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Email Bryanda Law, Editor-in-Chief
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